{"id":772,"date":"2021-10-29T10:00:00","date_gmt":"2021-10-29T07:00:00","guid":{"rendered":"https:\/\/fmarketing.com.br\/blog\/?p=772"},"modified":"2021-12-17T18:03:51","modified_gmt":"2021-12-17T15:03:51","slug":"relacoes-musicais-2","status":"publish","type":"post","link":"https:\/\/fmarketing.com.br\/blog\/relacoes-musicais-2\/","title":{"rendered":"Rela\u00e7\u00f5es musicais"},"content":{"rendered":"\n<p>Caetano Veloso nos brinda com um novo disco, cheio de refer\u00eancias e ritmos.<br>&nbsp;<br>Muitos artistas s\u00e3o citados em diversas can\u00e7\u00f5es, numa celebra\u00e7\u00e3o que emociona e, \u00e0s vezes, provoca.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center\"><p>&#8220;Com Naras, Beth\u00e2nias e Elis, faremos o mundo feliz&#8230;&#8221;<\/p><\/blockquote>\n\n\n\n<p>Fico pensando como as empresas tamb\u00e9m se entusiasmam com os registros de clientes.<br>Cadastram nomes, enviam mensagens&#8230; d\u00e3o cantadas&#8230;<br>&nbsp;<br>Mas, no fundo&#8230;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center\"><p>&#8220;Jo\u00e3o Gilberto falou&#8230; Quem \u00e9, quem \u00e9s e quem sou&#8230;&#8221;<\/p><\/blockquote>\n\n\n\n<p>Sabemos pouco sobre nosso clientes.<\/p>\n\n\n\n<p>Talvez o nome completo, o endere\u00e7o, o telefone, e-mail.<\/p>\n\n\n\n<p>Foco cadastral que nos leva a acreditar na tal felicidade das \u201cnaras e bethanias\u201d que mal conhecemos.<br>&nbsp;<br>Precisamos melhorar essa rela\u00e7\u00e3o. Torn\u00e1-la mais profunda que uma can\u00e7\u00e3o de 3 minutos&#8230;<br>&nbsp;<br>Voc\u00ea sabe quando seu principal cliente fez a \u00faltima compra? Sabe o valor? Ali\u00e1s&#8230; sabe quem \u00e9 o principal cliente?<br>&nbsp;<br>Atualiza\u00e7\u00e3o cadastral \u00e9 necess\u00e1ria mas n\u00e3o suficiente para motivar relacionamento.<br>&nbsp;<br>Precisamos entender com quem falamos para adequar o que, quando e como falamos.<br>&nbsp;<br>Do contr\u00e1rio&#8230; sua comunica\u00e7\u00e3o fica \u201cesquisita\u201d&#8230; \u201cmuito errada\u201d&#8230; e nem adiantar ter o otimismo do baiano&#8230;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center\"><p>&#8220;Olho pro Cristo ali no Corcovado<\/p><p>E, em sil\u00eancio, grito \u201c\u00eapa Bab\u00e1\u201d<\/p><p>Tudo esquisito, tudo muito errado<\/p><p>Mas a gente chega l\u00e1.&#8221;<\/p><\/blockquote>\n\n\n\n<p>Que o seu relacionamento tamb\u00e9m chegue l\u00e1&#8230; no fundo&#8230;no cora\u00e7\u00e3o&#8230;no bolso dos seu clientes.<br><br><br>\n\t\t<div class='author-shortcodes'>\n\t\t\t<div class='author-inner'>\n\t\t\t\t<div class='author-image'>\n\t\t\t<img src='https:\/\/www.gravatar.com\/avatar\/c3996fdda6900fa020a81fcce2af8472.png' alt='' \/>\n\t\t\t<div class='author-overlay'><\/div>\n\t\t<\/div> \n\t\t<div class='author-info'>\n\t\t\tFernando Adas \u00e9 diretor de atendimento e planejamento da Fine Marketing, especialista em comunica\u00e7\u00e3o dirigida e varejo.<br>Atua tamb\u00e9m como consultor em treinamento de equipes comerciais.\n\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>   <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Caetano Veloso nos brinda com um novo disco, cheio de refer\u00eancias e ritmos.&nbsp;Muitos artistas s\u00e3o citados em diversas can\u00e7\u00f5es, numa celebra\u00e7\u00e3o que emociona e, \u00e0s vezes, provoca. &#8220;Com Naras, Beth\u00e2nias e Elis, faremos o mundo feliz&#8230;&#8221; Fico pensando como as empresas tamb\u00e9m se entusiasmam com os registros de clientes.Cadastram nomes, enviam mensagens&#8230; d\u00e3o cantadas&#8230;&nbsp;Mas, no [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":809,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[298,319,241,318],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - 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